
CHIEF EXECUTIVE OFFICER
We develop brand strategy and brand narratives that connect companies to new audiences, new markets, and new growth opportunities.
At Branding Records, we help brands expand beyond their current reach through strategic positioning, culturally grounded storytelling, and market-specific brand frameworks that support sustainable growth.
Rooted in Asia’s cultural, digital, and consumer ecosystems, we bring deep expertise by translating local market insights into globally relevant brand strategies. We don’t just study these markets, we operate within them.
Like a record label identifying and launching new talent, we uncover a brand’s untapped potential and shape its strategic narrative, positioning, and market entry approach, preparing brands for relevance and scale on the global stage.
A cross-cultural branding and growth partner.
We are a multicultural branding team working across strategy, creative direction, and activation, moving fluidly between data-driven insights and culture-led ideas, between global brand consistency and local market relevance, and between East and West.
Small enough to obsess over every detail and experienced enough to think beyond the brief, we design brand strategies that scale internationally. Our brand strategy work supports market entry, repositioning, and long-term brand growth across Asia, Europe, and international markets, helping local brands become global contenders and global brands become culturally credible local players.














CHIEF EXECUTIVE OFFICER

Chief Operating Officer

Chief Financial Officer

Managing Director

General Manager

Account Director

Associate Creative Director

Account Director

Business Development Director

Associate Brand Director

Senior Account Manager

Account Manager

Senior Designer

Senior Video Content Creator

Designer

Designer

Designer

Copywriter

Assistant Brand Strategy & Growth Manager

Marketing Assistant & Junior Strategist

Account Executive

Account Executive

Account Executive

Account Manager

Account Manager

Senior Account Executive

Copywriter

Senior Designer

Creative

Digital Marketing Specialist

IT Department Lead
